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D2C · E-commerce · Marketplace

Marketing Agency for D2C & E-commerce Brands.

Compounding growth for ambitious consumer brands.

D2C is the most measured discipline in modern marketing — and the most ruthless. CAC creeps up, attribution gets murkier, and the brands that win are the ones that pair sharp creative with disciplined media buying and lifecycle leverage. We run all three under one roof, with daily ad-creative iteration, weekly product-page CRO, and monthly retention review.

How we run d2c & e-commerce

How we run d2c & e-commerce marketing.

We work with D2C founders building category-defining brands across beauty, skincare, food, supplements, apparel, jewellery, and home — from first ad campaign to nine-figure ARR. Most engagements start with a paid-media + creative audit and end with us running the full top-of-funnel + lifecycle stack.

Channels we run

  • Meta Ads
  • Google Ads
  • Influencer + UGC
  • Email + SMS
  • TikTok / Shorts
  • Quick Commerce ads

KPIs we measure

  • Customer Acquisition Cost (CAC)
  • ROAS — blended & platform
  • Repeat purchase rate
  • LTV : CAC ratio
  • Email + SMS revenue %

Disciplines

What we ship for D2C & E-commerce brands

The disciplines we run most often for this industry. We can pick one or run the full stack — depending on where the leverage is.

What we would ship

A typical d2c & e-commerce engagement

What success looks like for a d2c & e-commerce brand working with us: lower blended cac, higher repeat rate, and a creative engine that does not tire.

Where we focus

Lower blended CAC, higher repeat rate, and a creative engine that does not tire

The list of channels, KPIs, and engagement model above is how we approach d2c & e-commerce from day one. We will share the 30/60/90 plan tailored to your specific stage on the diagnostic call.

Founding cohort · Q1 2026

Be one of our first d2c & e-commerce case studies

We are taking on three founding clients at significantly reduced retainer rates in exchange for the right to publish a candid case study six months in.

Apply for a founding seat

FAQ

Common questions about d2c & e-commerce marketing

How much does D2C marketing cost in India?

For D2C brands actively scaling, full-stack retainers run ₹2.5L–6L/month plus ad spend. The retainer covers creative production (15–30 ad variants/month), media management, lifecycle, and weekly CRO. Brands under ₹50L MRR sometimes start with a leaner ₹1.5L/mo creative-and-strategy retainer while they bootstrap.

How long until we see CAC come down?

Creative iteration moves CAC within 4-6 weeks. Lifecycle automations move repeat-rate within 6-8 weeks. CRO on landing/product pages moves blended CAC within 8-12 weeks. Compounding wins start showing in months 3-6.

Do you also run photoshoots for D2C brands?

Yes — in-house. Monthly product + lifestyle + creator-style shoots are typically bundled into D2C retainers. We can shoot at our partner studio in Mumbai/Bangalore or on location. UGC sourcing for paid amplification is also handled in-house.

Which D2C platforms do you work with?

Shopify (primary), WooCommerce, Magento, custom Next.js storefronts. For paid media: Meta Ads, Google Ads, TikTok Ads, Pinterest, Quick Commerce (Blinkit, Zepto, Instamart) ads. For lifecycle: Klaviyo, Wigzo, MoEngage, Webengage.

Other industries

We also work across these categories.