Open for select projects · Q1 2026
Sharp ideas.
Bright results.
Tigma Studio is a digital-first, AI-native marketing studio engineering brand visibility, performance, and growth for ambitious companies. We make the work that gets seen — and remembered.
Trusted by ambitious teams across India and abroad
Running on the platforms that move the metric
The numbers
Marketing is not decoration.
Every engagement is run against business outcomes. Here is what the average client sees within the first ninety days.
4.7×
Avg. paid-media ROAS uplift in 90 days
−38%
Avg. CAC reduction across engagements
100/100
Lighthouse score on every site we ship
11 days
Median time from brief to first asset live
AI Spotlight
AI-native by design.
Not by retrofit.
We did not bolt AI onto our pitch deck. We rebuilt parts of the studio around it — answer-engine SEO, AI creative engines, voice agents, brand-trained models. Used carefully, it is the biggest leverage shift in marketing since paid social.
Used carelessly, it produces the slop everyone is now learning to scroll past. We refuse to ship that.
AEO / GEO
Be cited by the answer engines
Most informational queries no longer click. They get summarised. We optimise your brand to be quoted by ChatGPT, Perplexity, Gemini, and Google AI Overviews — the new top of the funnel.
- Author entity + E-E-A-T architecture
- Original research + first-party data
- Schema for AI consumption
- Citation tracking across answer engines
AI creative
Production at the speed of an idea
Midjourney, Flux, Runway, Sora-tier video — used with editorial guardrails and your trained brand model. Tested cuts in days, not weeks. Always paired with human direction so it stays on-brand.
- Ad creative variants at scale
- Product visualization without reshoots
- Brand-locked AI imagery
- Synthetic UGC where appropriate
AI agents
Always-on sales & support
Chat and voice agents wired to your CRM that qualify leads, answer pre-sale questions, and route the messy ones to humans. Trained on your product, your tone, your guardrails. Measured on conversion, not chats.
- Lead qualification + routing
- Customer support tier-1
- Voice agents for inbound + outbound
- Full CRM + analytics handoff
Brand OS
A private model in your voice
Fine-tune a private model on your tone, your past work, your brand guidelines. Plugs into every place your team writes, designs, or generates — keeping output on-brand without needing a human reviewer for every line.
- Fine-tuned on your library
- Tone of voice + style rules baked in
- Plugs into Slack, Figma, Notion, ad platforms
- Versioned and human-audited
Every AI output gets a human editorial pass before it ships. That is non-negotiable, and it is why our AI work compounds while everyone else's collapses in three months.
Services
Ten disciplines. One studio.
Full-stack across modern marketing — AI, brand, paid, organic, social, production, influencer, web, lifecycle, and analytics. Run one discipline with us, or hand us the whole stack.
In-house production
Photoshoots, films, reels — shot in-house.
Most agencies outsource production. We run a full content unit — product photography, lifestyle shoots, brand films, ad-creative video, reels at scale, motion graphics. Real cameras. Real direction. Real edit.
Product, lifestyle, founder, editorial.
Half-day to multi-day shoots in studio or on location across India. Art direction, styling, models, location scouting — all coordinated by one production lead so nothing falls between the cracks.
- Studio + location production across major Indian cities
- Casting, styling, and on-set art direction
- Full post: retouch, colour, batch delivery
Brand films, ad creatives, founder video.
Long-form brand films, 30/15/6-second cutdowns for ads, founder-led documentary content, product explainers — scripted, shot, and edited end-to-end.
Vertical video, at scale.
Instagram Reels, YouTube Shorts, TikTok-native video. Hook-first, platform-aware, ready to test in paid the moment they land.
The Tigma Edge
Six reasons we win the work.
Not abstract values. Six concrete, measurable things we do that almost nobody else in the Indian agency landscape does.
40%
less creative production time per asset
AI-native, not AI-bolted-on
We use AI as real leverage across creative, content, customer agents, and answer-engine SEO. Not as a buzzword on slide 4 of the pitch deck.
8+ yrs
avg. seniority on every engagement
Senior operators only
No junior account managers between you and the work. The person who pitched is in your Slack and signs their name to every deliverable.
0
production handoffs to third parties
Production lives in-house
Cameras, editors, photographers, retouchers — owned, not outsourced. Most agencies sub it out and pretend they did not.
11 days
median brief → first asset live
11-day time-to-first-asset
Median across the last 30 engagements. We start shipping the moment the brief is signed — no eight-week onboarding theatre.
100%
of engagements with fixed, written scope
Pricing published openly
Indicative ranges on the pricing page. No "depends on your budget" games. No tiers designed to steer you up.
−38%
avg. CAC reduction across engagements
Outcome-based reviews
Monthly review tied to business metrics. Quarterly strategy reset with the founder. Honest scorecards, not activity decks.
Side by side
Not your average agency.
The same Tigma differences, mapped against how most agencies in India still operate.
The other guys
Traditional agency
Tigma
The way we work
Who does the work
Senior in the pitch, junior on the account
The senior who pitched is in your Slack
Time-to-first-asset
4–8 weeks of onboarding and approvals
11-day median from signed brief to live
Reporting cadence
Monthly slide deck of activities
Weekly delivery + monthly outcome review
Pricing
"Depends on your budget"
Indicative ranges published openly
Honesty in the room
Whatever keeps the retainer
We will tell you to not launch
Asset ownership
"On termination, subject to payment"
You own everything from day zero
Engagement length
12-month lock-in
90-day minimum, then month-to-month
Capabilities
The full surface area.
A scannable view of what we actually deliver inside each discipline. Mix and match — or hand us the whole stack.
AI
- Answer Engine Optimization (AEO/GEO)
- AI creative production
- AI customer agents
- Brand-trained models
Strategy
- Brand strategy
- Positioning workshops
- Naming
Brand
- Logo & identity systems
- Packaging design
- Brand guidelines
Paid
- Meta & Google ad campaigns
- LinkedIn & B2B paid
- YouTube & programmatic
Organic
- SEO (technical + content)
- Programmatic SEO
- Longform editorial
Social
- Instagram + Reels
- LinkedIn founder content
- Community management
Production
- Product photography
- Lifestyle & founder shoots
- Brand films
- Ad-creative video
- Motion graphics
Influencer
- Influencer sourcing
- UGC for paid
PR
- PR & media outreach
- Founder thought-leadership
Web
- Marketing websites
- Shopify & e-commerce
- Landing pages & micro-sites
Lifecycle
- Email & SMS automation
- CRM build & integration
Analytics
- GA4 / PostHog / Mixpanel
- A/B testing & CRO
- Attribution modeling
Industries
Categories we know cold.
We have shipped work across these sectors. If yours is not listed, ask anyway — we will tell you honestly whether we are the right partner.
Process
Diagnose. Design. Deploy. Defend.
Four phases, two-week sprints, a single point of contact, and a monthly review tied to business outcomes.
Diagnose
A two-week deep audit of your market, brand, channels, analytics, and product. We come back with the three problems that actually matter — and a plan.
Design
Strategy, narrative, system, and creative. Approved together, documented, and owned by you. No agency-speak. No deliverable theatre.
Deploy
Production, paid media, content, automation — running in tight weekly loops with a single point of contact. You always know what is shipping.
Defend
Monthly reviews tied to business outcomes, quarterly strategy resets, and a public scoreboard so we both stay honest about what is working.
Selected work
Work we are proud to sign.
A handful of recent engagements across SaaS, D2C, and fintech. Full case studies on request.
A re-positioning that tripled inbound leads in ninety days
3.1×
Inbound MQLs in 90 days
From ₹38 CAC to ₹14, on the same daily spend
−63%
Customer acquisition cost
Page 1 for the seven terms that actually move money
11.4×
Organic traffic in 6 months
A new website that converts at 4.8% on cold traffic
4.8%
Cold-traffic conversion rate
Words from the room
Honesty, on the record.
Anonymised quotes from founders and marketing leads who have worked with us. Named references available on request.
Tigma rebuilt our positioning and our funnel in eight weeks. CAC dropped 41%, organic leads tripled, and we finally sound like a category leader instead of a clone.
Founder, B2B SaaS (Series A)
Bengaluru
I have worked with five agencies. This is the only one where the senior people in the pitch are also the senior people in my Slack. The work shows it.
Head of Marketing, D2C Beauty
Mumbai
Honest, fast, and uncomfortably good. They told us to stop launching the product we were about to launch, and they were right.
CEO, fintech
Delhi NCR
From the journal
Words worth your time.
Long-form essays on brand, performance, AI, and growth — written by the senior team for founders and marketing leads. One a fortnight, never sponsored.
How to hire a marketing agency in India (without getting burned)
A founder's field guide to picking a marketing agency in India — the questions to ask, the red flags to spot, and the test that beats any pitch deck.
SEO in the age of AI Overviews: what actually still works in 2026
AI Overviews ate the top of every SERP. Here is what we see across client accounts: which SEO tactics still drive traffic and revenue — and which are dead.
Questions
Things people always ask.
How is Tigma Studio different from a traditional agency?
Senior operators do the work, not a layer of junior account managers. We run small, accountable engagements with weekly delivery cycles and monthly outcome-based reviews. You always know what is shipping and why.
Who do you typically work with?
Founder-led companies and ambitious marketing teams between seed and Series B, plus established brands that need a senior creative or growth intervention. We work across India and globally.
How quickly can we start?
Our median time from signed brief to first asset live is eleven days. The first two weeks are a paid diagnostic so we both know whether a longer engagement makes sense.
What do engagements typically cost?
Diagnostics start at ₹75,000. Ongoing engagements typically run between ₹1.5L and ₹6L per month depending on scope. We publish indicative pricing transparently — see our pricing page.
The Tigma Letter
One sharp essay every fortnight.
Long-form writing on brand, performance, AI in marketing, and growth — for founders and senior marketers. Never sponsored. One-click unsubscribe.
~1,200 founders and marketing leads already on it. We never share your email.